Results-focused
We agree the commercial measure with management at the start and track the result through to the accounts.
Services
Choose where to invest, improve operating performance or test an acquisition. A Zenith principal leads the analysis and can work with management to put the decision into practice.

AI
We assess where AI changes the economics of an industry. Leadership teams can then choose a pilot and compare its costs and benefits before funding wider use.

Strategy
We assess customers, competitors and the economics of each market so a board can decide where to invest and which opportunities to pass up.

Transaction services
We test the assumptions behind an acquisition and work with management on the first 100 days, integration and the benefits expected after completion.

Performance improvement
We identify where costs can be removed or prices improved, and check the effect on cash, margin and customer demand.

Execution
We help managers lead each initiative, resolve delays across teams and check whether the savings or additional revenue appear in the accounts.

Market research
Primary and secondary research designed around a specific decision, from expert interviews and surveys through to industry screening and company research.
How we work
A principal leads the engagement. Our team and the client’s managers agree the decision, the timing and the measures of success.
We agree the commercial measure with management at the start and track the result through to the accounts.
We agree which assumptions matter to the decision and focus the analysis on testing them in the time available.
Client managers work alongside our principals, test the recommendations and agree who will lead the next steps.
Every engagement is led and staffed by senior people, who do the analysis as well as present it.
Starting a conversation
Discuss the work your business needs and when it needs to be completed. A principal will explain our approach and the people who would lead it.